WELCOME TO
THE HOME OF YOUR DIGITAL FUTURE
MY NAME IS RADU ESANU, AND I AM THE OWNER AND THE CREATOR OF THIS PROJECT.
I salute you from Romania. It took three years of research and development to bring this integrated vision based on 18 years of digital experience to entrepreneurs to help them realy understand the complexity of the digital world.
A SHORT STORY: CROSS FIELD DIGITAL EXPERTISE: TECHNOLOGY (T) BUSINESS (B) MARKETING ONLINE(MO) AND MANAGEMENT (M)
In my 18 years of digital expertise as an entrepreneur, freelancer, and corporate employer, I got the chance to interact with multiple digital services and fields simultaneously from the beginning of the digital age.
Being highly passionate about math (national Romania math contender) and online development, I created my first website in 2004 as a project for school exams. I followed Automatics And Computer Science At the Polytechnic University of Bucharest (2009), where I studied complex algorithmic.
In 2009 I was hired by the French digital marketing agency Holosfind Software where I got the opportunity to learn professional online marketing fields. I was introduced professionally to SEO optimization and PPC advertising by performing audits for international entrepreneurs and big companies in different technologies and implementing digital marketing consultancy strategies.
After departure from Holosfind, I worked in this structure for over a decade as a freelancer with direct clients or with other digital agencies and digital marketing consultants, creating online stores and managing websites and marketing strategies in Romania, French, Spanish, American, and Luxembourg markets.
From 2011 until 2020, I worked having much time flexibility on digital corporate projects as a technical consultant for ALTEN ROMANIA, part of Alten Group, where I learned how complex things are made, corporate business structure, and advanced and complex management methodologies.
The projects at ALTEN ROMANIA were done for Alten Telekom France, Itekna Poland, Migos France, Internal Human Resources Departments, Orange Romania, Ing, and Crowe International.
Working with small and medium entrepreneurs and digital agencies worldwide from the beginning of the digital age and corporate environment has given me a deep knowledge of how technology works and an understanding of business requirements, digital marketing fields, and project management methodologies.
This also gave me an integrated vision of how digital fields evolved during this period and how interconnected they are. The corporate business notion has nothing to do with the requirements of entrepreneurs, especially the small and medium ones. This project emerged from the idea that technology fields, business, online marketing, and project management methodologies are interconnected, and they form the modern entrepreneurial business as a whole, not in separation.
After three years of research and development with the informational help of consultants from big companies which are not attached to this project, using Systems Thinking and the latest achievements in network science, rhizomatic mind maps with artificial intelligence assistance GPT 3, I can give entrepreneurs worldwide a view of digitalization from their perspective, which is not the same as the view of the isolated digital fields to their business.
Systems Thinking is not another method of working is the paradigm of science that handles complex things and invalidates that digitalization operations are working on the flow of logic of traditional thinking.